RESOURCES

Making Science-Based Targets Simple: Launch’s Story

When an enterprise client asked Launch, a San Francisco–based event management company, to set a science-based target to reduce carbon emissions, the team felt overwhelmed. The process seemed too technical, too complex, and too resource-heavy.

In this short video, Ruth Voorhies and Robin Laybourn share how RyeStrategy made the journey simple, translating intimidating requirements into clear, actionable steps.

Through the program, Launch discovered that:

  • Data requests were straightforward and manageable

  • SBTs are a credible global standard with long-term value

  • Meeting client expectations also created new opportunities

  • Sustainability aligned naturally with their company values

What started as fear of the unknown became a powerful step toward resilience and trust with clients.

Still have questions about science-based targets? Let’s talk.

Meet with a RyeStrategy sustainability manager to learn more about how setting science-based targets can add value to your business.

Whether you’re ready to start next week, or next year, our experts are here to support you at any stage of your sustainability journey.

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